While students study our flagship 12 month Dual Diploma Beauty Therapy qualification they also undertake a highly transformative holistic soft skills personal development training program – Service Excellence – that ensures each graduate is equipped with the essential personal attributes anticipated by clients in a luxury service environment.
The Future of Beauty is delivered within the nationally recognised and accredited SHB50121 Diploma of Beauty and SHB50216 Diploma of Salon Management. This all-encompassing dual qualification arms students with the knowledge, skills and experience required to be an exceptional beauty therapist and important business understandings to know how to manage or open a clinic or salon, breeding the next generation of beauty entrepreneurs.
What truly sets The French Beauty Academy apart is the French’s unique transformative approach to the education experience, taking diploma students beyond learning the practical skills of beauty therapy and salon management. Our students also graduate confident, job ready and equipped with the essential personal attributes and premium standards anticipated by patrons in a luxury service environment by completing our diamond standard Service Excellence program.
More than any other industry, the client experience of wellness and beauty treatments is framed by their unique personal interaction with the practitioner. It is an exchange that demands the utmost trust, discretion, sensitivity and compassion.
The Academy’s innovative Service Excellence Program meets industry, workforce and vocational needs to promote readiness for the industry on multiple levels.
The competency skills and knowledge learnt in this program are transferable and not necessarily industry specific so they can be translated into any work environment and support the development of ‘Employability’ skills in our graduates.
The holistic personal and professional development curriculum encompasses teaching the value of presentation, language, etiquette, diamond communication skills, deportment, self-awareness, manners, grace, service standards and work ethic. Even more importantly, it guides each student’s inner journey to self-knowledge, self-awareness and genuine concern for the welfare of others.
Through this highly transformative process, French Educators mentor students on a journey of personal growth to become confident, compassionate and motivated individuals; ready, willing and able to turn their dreams into reality, and ensuring that our graduates are the preferred choice for beauty, health and wellness practitioners in the salon, retail and medi-spa sectors.
“Soon after I took over The Academy, it became apparent to me that there was a significant gap between what training colleges teach and what industry needs. I began by listening to salon, spa and wellness practitioners and employers all around the world. From Australia, Thailand, India, Italy, the UK … I heard the same story time and time again and it all centred on attitude rather than aptitude: the graduates produced by the majority of training colleges lacked the finesse, confidence, communication skills, deportment and presentation required to work in a luxury service environment. We are determined to change the face of beauty education by incorporating these key professional development attributes; combining them with a journey towards personal growth that would equip our graduates, not just for a long, meaningful career, but for a life lived with purpose and passion. We are, in effect, building a finishing school for the soul.”
Sherelle French – Academy Founder
“The French Beauty Academy is the Australian Beauty education pioneer that the beauty,spa and aesthetics leaders and visionaries have been waiting for. For many years, under its former title and mandate, the Academy has produced some of the finest beauty, spa and wellness therapists in Australasia. I am a proud advocate of The French Beauty Academy and highly recommend you consider their personalised education and graduates for employment.”
“The French Beauty Academy are delivering what the industry needs - cutting edge beauty therapy education, soft skills training and now management training. I have been working with The Academy for many years and can vouch for their reputation of excellence in quality education and their strong commitment to industry relationships and developing programs that meet employment outcomes.”
“I find The French Beauty Academy students to have the highest standard of professionalism and skills for new therapists. When I take a student as a new employee, I am confident that the school will send me only spa therapists who are passionate about the industry, have commitment to excellence, are highly polished and who quickly become an asset to our business. I would not hesitate to recommend The Academy to any other five star establishment who is looking for exceptional spa therapists.”
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