We sat down with some small business owners (who also happen to be French Alumni) to exclusively reveal their experience and business advice!
Eloise Torrisi, Home Business Founder of Torrisi Beauty
I didn’t follow any steps! It was more a cyclone of ideas and scribbled notes. Then I went back and looked at the business modules from The French which give me the base to outline everything.
In all honesty, I really didn’t know what I was doing! But I had an idea of my end goal and planned small goals to help me reach that target.
My very first step was coming up with a business name and mission statement. Then I set up my ABN along and then made a list with all the next steps.
The first thing I did was consider my expenses to make a budget and then create a business plan. Once I had these things in place, I registered my business and domain name, then set up the necessary insurances.
It can be hard to find the motivation to get things done when you are the only one there to make the decision. But I lean on my support network to cheerlead for me!
I like to believe I can do everything myself which is not healthy, so I’ve learnt to outsource so I can spend time focusing on the business
Gaining new clientele and finding my target audience and niche was super hard. So I made flyers and dropped them in mailboxes of my local area as well as partnering with other small business and local community groups.
My self-doubt was one of the biggest challenges I had to overcome. I remember lots of teary moments when I felt certain I would never be good enough. The best thing I did was learn to lean into being myself. Once I let go of what I thought I needed to be, I was able to create a business that reflects my personality and which I feel very proud to have created.
I learnt that the individual qualities I possess that make me successful, will make my business successful too.
Resilience! There will always be good times and bad times however, your actions will determine the outcome.
The importance of client care. From your consultation, during the treatment and as the client leaves, it’s all an experience.
To always act with integrity. You have no one checking in on you, and no one holding you accountable, so you need to be your own manager.
There is no right way to start! Follow your passion.
Don’t forget to reach out and ask for help.
Go for it! If you don’t try, you’ll never know.
Just keep going! You will figure it all out.
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In the spirit of reconciliation, The French Beauty Academy acknowledges the Traditional Custodians of Country on which our Campuses stand today. We pay our respects to the Traditional Owners of the land, their Elders past, present and emerging, and to their connections to land, sea and community. Always was, always will be Aboriginal land.
Read The Uluru Statement here.
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